I developed the Mind Matters campaign to raise concussion awareness, which included a character, marketing poster, rack card, Instagram layout, and a sticker design.

This project gave us the unique opportunity to create work that could be applied in real-world advocacy. Brain Injury Connections of the Shenandoah Valley partnered with our class to raise awareness about youth concussion prevention and recovery. They shared their mission and challenged us to design creative solutions that would resonate with teens, parents, and coaches.

Brain Injury Connections of the Shenandoah Valley
Multi-page asset solution
December 2025
To provide concussion resources to kids